Business Essays Sustainability Business Corporate

Business Essays Sustainability Business Corporate Sustainability Business Corporate Executive summary Nowadays, the idea of sustainability has gained wider recognition by most corporates. And business operations are conducted mostly under the guidance of it, that is, satisfying our own needs without diminishing the chances of future generations. There is no denying that the term sustainability poses new challenges for business activities. Actually, any corporate expecting for long-term benefits must be responsible for environment and ecosystems and function in a ethical way. In the new sustainable era, more and more corporates have realized the importance of environmental policies and practices towards sustainability, expecting to reduce their footprints on environment. In order to better understand corporates sustainable development, the report will choose Nestle and Coca-Cola as study objects, both of which are famous food and beverage enterprises in the same industry. Through appropriate analysis and comparation in terms of their environmental policies and non-financial practices, the report is intent to achieve some conclusions summarizing their overall differences in the way they approach sustainability issues and provide certain kind of recommodations to improve their future sustainability performance. Introduction Business sustainability is a pro-active approach to ensure business long-term viability and integrity by optimizing resources, reducing environmental impacts while not compromising product quality, competitiveness and profitability. With the rapid development of business economy, environmental concerns have become of paramount urgency for all corporates, who are responsible a great deal for environmental problems. Quite simply, there are still many business having not taken ethics and social responsibility into consideration, thus destroying environment and their long-term benefits. Therefore, one of the greatest challenges today is to advocate sustainable forms of business and encourage all business assume social responsibility consciously. (Barry, N. P. 2000) Fortunately, when environmental crisis begin to affect business activities, when unethical behavirors begin to bring about side effects to business development, more and more corporates have realized the necessity to perform in a sustainable and ethical way, not only for its stakeholders but also for whole society, as well as for a sound future development space. And a series of polices and practices have been applied by corporates to thoroughly commit to doing more for society. Even though, it is not uncommon to see some corporates sacrificing potential of future generations , only to meet their present needs. Exactly, beyond meeting needs of customers and shareholders, corporates should function according to requirements of societal responsibility. Besides, business should acknowledge its societal role and can lead sustainability for both itself and society. Firstly, the report will review Nestle and Coca-Colas distinct environmental and ethical policies. Secondly, the report will analyze and compare the two corporates different sustainability practices. Then select another topicwaste disposal issues to futher discuss their special attention on corporate social responsibility and sustainable development. In the discussion, academic concepts, frameworks, industry standards will be used to support the views. Lastly, the report will give some suggestions and recommendations to Nestle and Coca-colas next-step sustainable development. Discussion and Analysis (1) Environmental and ethical policies Generally speaking, corporate environmental policies arise from urgent need of environment protection and improvement in social responsibility sense. Recently, most corporates have come to realize the importance of environmental and ethical issues in sustainable development. (Donaldson, T, Werhane, P.H. and Cording, M, 2002) Nestle and Coca-cola are two worldwide famous beverage corporates in food and agriculture industry. Though both of them set sustainability as one of development goals, either of them has distinct environmental policies. As the worlds largest food and beverage manufacturer, Nestle published Nestle Policy on the Environment in 1991 to state its long-lasting commitment on environmental issues for sound business practices. In business activies, Nestle complies with environmental businesss and regulations, participates in legislative and regulatory discussions, and fosters rational environmental businesss. On the basis of applicable legislation, Nestles internal rules are applied for the purpose of reducing environmental footprints and costs, for example, reduced energy consumption, fewer greenhouse gas emission and less water usage. To sum it up, basic principles in Nestle are in favor of long-term development commitments over short-term profits; respecting of diverse cultures; management based on ethical values and information recognition of consumers brand preferences and products requirements. And strict auditing and assurance standards are available to ensure ethical policies smooth application, with Corporate Business Principles, certified standards of ISO 14001, OHSAS 18001 and ISO 22000. For competitive advantages, policy priorities have been given to environmental issues concerning natural resources preserve ,waste minimisation and recovery. In a word, Nestles sustainability policies designs are environmental and sustainable ,which are fit for all its business activities, ranging from research and development, supply chain, information, communication and training. Chart one: Nestles environmental performance indicators in Latin America As for Coca-cola enterprise(CCE), the worlds largest marketer, producer and distributor Coca-cola products, in 2007, CCE formally established CRS as a pillar of Global Operating Framework, intergrating it into everyday business operations. And this framework outlines srategic priorities to guide vision achievement. Besides, CCE also sticks to external standards, such as 10 priciples of the United Nations Global Compact, international management systems standards for quality (ISO 9001), environment (ISO 14001), and health and safety (OHSAS 18001). (Environmental Sustainabilty Index.2001) Its ultimate objective is to achieved full certiication of quality, environment, health, and safety by the end of 2010. Meanwhile, in July 2008, it published its third company-wide Corporate Responsibility and Sustainability (CRS) Report, announcing commitments in water stewardship, sustainable packaging/recycling, energy conservation, product portfolio/well-being, and diverse and inclusive culture. Water, solid waste and packaging, and energy are its environmental priorities. In order to better implement environmental policies, CCE also cooperates with suppliers, customers, consumers, community leaders and employees widely. And Environmental Management System (EMS) has been implemented and maintained to fulfill environmental commitment. Other than adhereing to applicable local environmental businesss and regulations, CCE environmental policies put emphasis on establishing objectives to measure environmental impacts, pollution prevention, and efficient use of resources. Furthermore, environmental projects and initiatives with local communities have been consolidated as one of the sustainable development policies. (2) Non-financial reporting practices Environmental protection is an integral part of business strategy. (Esty, Daniel C., Marc Levy, Tanja Srebotnjak, and Alexander de Sherbinin.2005)To fullfill its commitiments, Nestle firstly integrates environmental principles and policies across whole business. Then Nestle Environmental Management System has been applied for continuous improvement of environmental performance. Compared with ten years ago, in 2007, Nestle reduced direct greenhouse gas emissions by 16% and overall water withdrawal by 28% and invested about 100 million in environment-related industries and 170 million in new sustainable production facilities. Secondly, a great number of water conservation methods and water treatment plants have been implemented. And top priorities have been given to water consumption toreduce the amount of water used per kilo of food and beverage, because maintaining good water quality is vital to business interests. Thirdly, along its life cycle, Nestle aims to source sustainableraw materials, reduce energy consumption and minimise air emissions. Its sustainableproduct life cycleensures eco-efficiency, especially in by-products and waste management. For example, innovative packaging materials such as Plantic a biodegradable alternative to plastic , have been developed to reduce volum of packaging material used in bottled water. In additon, Nestle provides thousands of farmers with free technical assistance and infrastructure for greater yields of higher quality crops with fewer resources. About half of factories in rural third world have a profound impact on family income and life quality. Supply of safe raw materials and better end products is undoubtedly to gain consumers credit and preference. Brand value forms. Anyway, Nestle helps numbers of consumers for easy access to a safe, healthy and enjoyable diet through a sustainable way to eliminate dangerous trends and is committed to environmentally business practices. Sustainability is central to Nestle strategies and corporate social responsibility is reflected perfectly, added up with vested interests of shareholders. Nestles stainable environmental practices and shared values benefit not only its shareholders but also society. When it comes to non-financial practices in Coca-cola Enterprise(CCE), firstly, around CRS efforts, stakeholder engagement is strengthened to help ascertain key targets and chanllenges. It is stakeholders that urge us to pay special attention to sustainability issues. Customers expect CCE to manage social and environmental matters. Through collaborating with suppliers, CCE develops technology to reduce environmental impacts in supply chain, while at the same time persuades them to perform in responsible practices. Employees are educated for CRS goals. In addition, faculty,specialists and students in universities are involved to deepen sustainability considerations in theory. Secondly, good governance is fundenmental to make sustainable development come true. Corporate responsibility and sustainability committee is an organization responsible for significant social, ethical, and environmental concerns. Confronted with sustainability chanllenges, policymakers are sensitive to changes and new development area. For example, durning 2007,CCE chaired British Food Industry Sustainability Strategy Champions Groups on Water, which gave suggestions for Sustainable Food and Farming strategies. And Social, ethical, and environmental risks can be managed and evaluated in time. Thirdly, in the fields where business has greatest impacts, to minimize environmental footprint is stressed. In view of finite water resource, it is necessary to protect water source, watersheds and to improve water efficiency. By 2001,CCE will reduce plant water usage ratio by 10%. Beverage packaging consisted of alunimum, glass and PET is reduced and recycled to realize sustainability. In munufacturing, fleet, sales, marketing facilities, CCE makes endeavors to reduce carbon emmisions, improve energy efficiency and explore renewable energy , such as electricity and natural gas. Last but not least, a highly talented and diverse workforce is essential to sustainable development. A variety of training and earning opportunities and programs are provided to develop employees sustainable performance skills. Besides, healthy lifestyles, fair workplace, and appropriate rewarding are available here. (3)Waste issues For a long time, Nestle has worked with FareShare community food network and Ron Hulla waste managementcompany and FareShare1st has been created to dispose of surplus foodin a environmentally friendly way, through which remaining waste is reused or recycled for good quality food redistribution. As for CCEs wastewater , disposal process is operating according to applicable businesss and regulations. In 2007,CCE discharged 20 gigaliters of wastewater into municipal treatment plant. When municipal treatment facilities are not available, internal on-site treatment systems function under guidance of stringent wastewater standards. Just as Cola describes, 98% of solid wastes source from bottling process. Production waste includes empty ingredient containers, secondary packaging, film, glass, plastic, etc. Statistics show that in 2004, 76% of solid waste were recycled and reused, compared with 74% in 2003. Improved solid waste ratio and improved recycling ability suggest that various recycling programs have been applied to reduce waste. For example, Latin A mercians first PET recycling plant operated in 2005, with 25000 tons of PET recycling ability. In all, apart from economic profits, both of them work to conserve natural resources and protect environment through appropriate strategies concerning waste issues. As for manufacturing waste in bottling plants, raw materials reduction, solid waste minimization, and recycling increasement are best chioces. As for packaging waste in the marketplace, waste collection, recycling and recovery mechanism has been established to deal with them generated in production. Conclusion In conclusion, Nestle and Coca-cola are in the same food and beverage manufacture industry, although both of them begin to put sustainability development on the agenda, and plan to reduce production impacts on environment, their attitudes towards dealing with sustainability issues are different from each other. On a large scale, the reasons why differences appear lie in their distinguished customers and target groups. When Nestle coffee aims to create a kind of comfortable mood for those who want to taste, Coca-cola plans to satisfy almost all peoples basic needs for Coca. After all, as a f oreign beverage, coffee is not likely to adapt to domestic tastes. In this sense, different consumer groups determine different business policies, including choices in environmental policies. In the vision of sustainable development, Nestle sees it a comprenhensive concept, and defines it as the process of increasing access to higher quality products, while contributing to long-term economic and social development for not only recent generation but also future generations. A healthy profit is no longer at the expense of long-term business development. In Coca-cola, on the other hand, commitment to good citizenship is part of its business practices. And sustainable growth depends on the success in areas of profit, planet, people, partners and protfolio, of which being a responsible citizen makes a difference. In the way how to perform sustainable practices and business strategies, there is a framework for Creating Shared Value in Nestle , which embraces societal value and Nestls shareholder value. While Coca-cola provides a citizenship framework to guide its business in areas of marketplace, workplace, environment and community.( Whetten et al. 2002) In focus of sustainability chanllenges, water, health and wellness, and HIV/AIDS in Africa demand Coca-cola heightest attention. While Nestle believes nutrition, health and wellness as key issues, added up with human rights,sustainable production and community support. (Friedman M. 1970) Certainly, both of them give special attention to water usage. In the field of environmental management, in 1996 Nestle Environmental Management Syste (NEMS) was created and implemented throughout whole company to manage all environmental activities with good results. And Coca-cola follows The Coca-Cola Management System (TCCMS) externally benchmarked against ISO 14001, whose environment portion is called eKOsystem. The function of this system ensures environmental concerns are incorporated into everyday performances for efficiency improvement and costs reduction. Hence, Nestle and Coca-colas successful business tells the inspiring experience of their efforts towards limited growth, reduced environmental impacts and support of social and ecological goals positively. As a result of different brands and products, there indeed exists a great many differences between Nestle and Coca-cola in concrete environmental practices. As long as they are fit for their sustainable policies and business strategies, it is no necessity to assess wether their practices are good or not. Recommendations However, in some developing countries, Nestles business practices have been controversial and thought as unethical, in particular baby formula marketing, which led to widespread boycott since the 1970s. The boycott could be attributed to 1.5 million babies death each year on account of contaminated water mixed with milk. And the same thing is not uncommon in Coca-cola. In 2003, its soft drink was found by Centre for Science and Environment to have 30 times the permitted amount of pesticide residues. In India, Coca-Cola has also been accused of excessive water usage. Nutritionists even argue excessive consumption of soft drinks is harmful to young children because they have a lower intake of calcium, magnesium, ascorbic acid, and vitamin. Although Coca-cola has responded that its products meet minimum health standards and are strictly tested to remove potential contaminants before distribution, criticism or controversy ultimately result to sales decline to some extent. The year 2003 witnessed Nestles transgenic storm, which explained its indifference of public health safety and lack of basic social responsibility. In 2005, Nestles excessive-iodine incident marked its failure in public relations crisis, because the case took place after colloboration with Coca-cola, it would reduce confidence of dealers and consumers towards their co-production of liquid coffee. It is obvious that both Nestle and Coca-cola has not fully perform in accordance with sustainable principles. As for corporates in pursuit of profits, accecptance of environmental protection sense and sustainability idea is no easy task. (Werhane, P. H. and Freeman, R. E. 1999) Above all, in future development process, for sustained competitive advantages, their attentions should also be addressed on sustainability performance improvement. It is of great necessity for both corporates to make efforts to improve environmental performance facing up with emerging environmental challenges. The followings are recommodations for both corporates concerning future sustainability development. For one thing, needless to say, sustainability is still a basic principle, in other words, all business activities should aim to minimise negative effects on environment and keep a balance between economic interests and social and environmental concerns. For another, along supply chain of raw materials sourcing, manufacturing , packaging, distribution, marketing , to meet environmental commitment should always be kept in mind. For example, they should encourages suppliers to adopt most efficient and appropriate packaging materials to satisfy consumer requirements without jeopardising products quality. Whats more, sustainability and environmental management system (EMS) must be implemented and strengthened throughout entire business operation to ensure effectiveness of environmental policies and programmes, and to achieve compatibility with international environmental management standards, such as ISO 14001, the European Union Eco-Management and Audit,etc. In the future, their attention should be paid on environmental management structure enhancement, key sustainability activities measurement, ongoing performance reports, manage and forecast, and reliable environmental information communication. Besides, practical, aspirational environmental goals must be established annually. In addition, responsible leadership is inevitable to coordinate economic, social, and environmental goals,which means integrating ethical considerations into decision-making process . From the perspective of good governance , enterprise risk management (ERM) approach should be intergrated for a scientific sustainability-oriented decision-making process. Then, a skilled and responsible workforce is vital to realize sustainable objectives. Only if employees perform to their full potential, it is possible to attain superior development and future sustainable growth. Training and education should be provided for them to adjust to new sustainable expectations. And a safe fair workplace where they are respected and valued is another way for a empowered, well-trained and professionally team. Besides, in brands collaboration, in order to avoid similar incidents(Nestles unethical behviors bring disaster to Cola) , brand values and performance research before cooperation is i ndispensable. Finally, to be successful, both Nestle and Coca-cola must understand clearly stakeholders concerns. In CSR efforts, stakeholder engagement and coorporation mechanism should be strengthened, including suppliers, employees, NGOs, consumers, customers, investers, governments and local communities. Through engagement , valuable feedback can be received to help us better understand their requirements and how we can perform. For example, most consumers prefer to environmental healthy products. And through collaboration with suppliers, corporations can ensure them understand sustainable development expectations and engage them into environmental performances in supply chain.

Rational Decision Making Model Essay -- Decisions Rationality Essays

Rational Decision Making Model Abstract What is a decision? The word decision can be defined as, â€Å"the act of reaching a conclusion or making up one's mind† (American Heritage, 2000). Essentially, a decision is a choice that an individual or a group of people makes. A decision can be a single action, an entire process, or even just a single spoken word or gesture. Decision-making is one of the defining characteristics of leadership. Making decisions is what managers and leaders are paid to do, and is an integral part of their day’s duties. The affects of decisions can range from minor in consequence to life or career threatening. Regardless of the consequences, it is important to understand when a decision needs to be made and the best way to make it. This paper will focus on the Rational Model for decision-making. The first section will describe the Rational Model for decision-making. It will identify all the steps of the Rational Model and what they entail. The second section will detail a recent job-related issue I was involved with. I will discuss the issue and show how the Rational Model of decision-making was effectively utilized to reach a decision. Decision Making Model – The Rational Model A decision is a solution chosen from among alternatives. Decisions must be made when a person is faced with a problem or an issue that needs resolution. Decision-making is the process of selecting a course of action (ideas or alternatives) that will solve a problem and resolve any issues. Decision-making models provide people with a method for making decisions. There are numerous decision-making methods people utilize today. Some are meant to be all encompassing, meaning they can be utilized in many different environments. Others are specific to issues or industries, such as technology, psychology, and mathematics. Regardless of the problem, there is usually a decision-making process that is best suited for any situation, and it is up to us to find it. The Rational Model Definition   Ã‚  Ã‚  Ã‚  Ã‚  According to the School of Information Sciences and Technology at Penn State University, the Rational Model of decision-making, â€Å"requires comprehensive problem definition, an exhaustive search for alternatives, and thorough data collection and analysis. According to this model, information exchange and communication are unbiased, and accurate decision alternativ... ...ch a decision. One of these models is the Rational Model. The benefit of utilizing the Rational Model to reach a decision is that it is easier to justify and defend a decision, due to the complexity and the thoroughness of the processes involved. The Rational Model is useful for developing a strong business case for why a specific course of action should be considered anytime a major business, or even personal decision must be made. References American Heritage Dictionary of the English Language, The (4th ed.). (2000). Houghton Mifflin.   Ã‚  Ã‚  Ã‚  Ã‚  Retrieved June 26, 2005 from the World Wide Web: http://dictionary.reference.com/   Ã‚  Ã‚  Ã‚  Ã‚  search?q=decision Penn State Univ., School of Information Sciences and Technology. (2003, February 21).   Ã‚  Ã‚  Ã‚  Ã‚  Information Processing and Decision Making. Retrieved June 26, 2005 from the World   Ã‚  Ã‚  Ã‚  Ã‚  Wide Web: http://solutions.ist.psu.edu/rd/projects/110_2003/courses/110/content/   Ã‚  Ã‚  Ã‚  Ã‚  02_05_01.html University of Houston Victoria, The. (2005, June). Problem Solving. Master of Business   Ã‚  Ã‚  Ã‚  Ã‚  Administration New Student Orientation. Retrieved June 26, 2005 from the World Wide   Ã‚  Ã‚  Ã‚  Ã‚  Web: http://www.uhv.edu/bus/new/orientation/creative.htm

Case Study in Curriculum Development

According to MEIJER In the year 1999 the benefits of electronic testing to the educators is to give Information on the accuracy in answer gathering, analysis of scoring results and the reduction of human error in test taking, as well as computation and analysis of the test results on the computer. The electronic online testing is worth the cost because it is easy to use like in business, training & educational assessment with tests and quizzes graded instantly. Electronic testing or testing for short, Just means that you will take the test using a computer r other electronic device Instead of pencil and paper. Testing has an ability to include novel types of questions which could potentially be graphical In nature or dynamic by using animations. In some cases test questions are drawn from question banks. If that is the case, everyone may receive a deferent version of the test. Depending on the option settings of the test, you may be able to see your score immediately upon completing the test. 2. How might Principal Harris deal with resistance from teachers who oppose the use of electronic testing and data analysis?Principal Harris wanted to have a good standards regarding in the processing of grade and he also want to have an organize grading system that will be use in the electronic testing and data analysis. It can be use by the teachers in school because it helps to develop their learning in computer and applying it in their teaching strategy. Principal Harris should first state the objectives to the teacher. He also need to know the ideas of other teachers and the stakeholder that has something to do with the curriculum and which strategy will fit the plan.The electronic learning (e- earning) literature has not addressed the measurement of learner satisfaction with asynchronous e-learning systems. Current models for measuring user satisfaction (US) and students' evaluation of teaching effectiveness (SET) are perceived as inapplicable as they are targeted pr imarily towards either organizational information systems or classroom education environment. My study developed a comprehensive model and instrument for measuring learner satisfaction with asynchronous e- learning systems.The procedures used in conceptualizing the survey, generating teems, collecting data, and validating the multiple-item scale are described. This study carefully examined evidence of reliability, content validity, criterion-related validity, convergent validity, discriminate validity, and homological validity by analyzing data from a sample of 116 adult respondents. The norms of the instrument were then developed, and the potential applications for practitioners and researchers explored. Finally, this paper discusses limitations of the work.As qualitative research methods become more refined, so there is an increasing need to teach data analysis methods. This paper offers a group method ? based on experiential learning principles ? for teaching the analysis of text ual data. Terms are defined, an outline for a preliminary theory input is offered and then the group method, itself, is described. Variants of the method are also described and various objections to the method are addressed. When using data analysis, the aim was to build a model to describe the phenomenon in a conceptual form.Both inductive and deductive analysis processes are represented as three main phases: preparation, organizing and reporting. The preparation phase is similar in both approaches. The concepts are derived from the data in inductive content analysis. Deductive content analysis is used when the structure of analysis is personalized on the basis of previous knowledge. Inductive data analysis is used in cases where there are no previous studies dealing with the aim was to test a previous theory in a different situation or to compare categories at different time periods.Data analysis is the most difficult and most crucial aspect of qualitative research. Coding is one of the significant steps taken during analysis to organize and make sense of textual data. Http://www. Indolence. Com/DOI/abs/ 10. 1080/0013188032000133548 The punctual should also rely on Hills Tabs approach because she used ideas to create four thinking strategies known as the Tab approach. This four strategies are concept development, interpretation of data, application of generalizations, and interpretations of feelings, attitudes and values.Using all four strategies, the goal is to facilitate student's thinking skills. Based on Tab's method, â€Å"to think† means â€Å"helping them [students] to formulate data into conceptual patterns, to verbalize relationships between discrete segments of data, to cake inferences from data, to make generalizations on the basis of data and to test these generalizations, and to become sensitive to such corollary relationships as cause and effect and similarities and differences. Http://en. Wisped. Org/wick/ Hills Tab 4. What future role will online testing have in evaluating a field of study?The future role with online testing in evaluating a field of study is on how they will equip, reach and access students well performances. It shows the ability of the users to create a good concept that will be use in the field of study. To consider online earning key to advancing their mission, and placing advanced education. In the world of globalization advance technologies is the way to reach the higher quality in education. The important role is to develop the skill in computer and the proper use of it. Electronic testing tools also make mastery learning activities possible.Mastery learning, which is very similar to drill and practice, is when you study and complete assessments until a set goal is reached. Unlike drill and practice, mastery learning activities are completed for a grade. For example, you (or your instructor) might set a AOL of 90 percent correct responses when learning foreign language vocabulary. You then study the vocabulary and take the test as many times as you need to until you reach your goal. Prior to the availability of electronic testing, it was not practical for instructors to create large question banks and administer multiple testing sessions. Http://study. Us. Deed assess student achievement? Identify the strategies and explain why you think they might be effective. Principal Harris should use the correct implementation of education technology. It will demonstrate the need for the correct implementation and use of education genealogy. Some factors for successful technology implementation are: (1) Effective professional development for teachers in the integration of technology into instruction is necessary to support student learning. 2) Teachers' direct application of technology must be aligned to local and/or state curriculum standards. (3) Technology must be incorporated into the daily learning schedule (I. E. , not as a supplement or after-school tutorial). (4) Progra ms and applications must provide individualized feedback to students and teachers and must have the ability to tailor lessons to individual student needs. 5) Student collaboration in the use of technology is more effective in influencing student achievement than strictly individual use. 6) Project-based learning and real-world simulations are more effective in changing student motivation and achievement than drill-and-practice applications. (7) Effective technology integration requires leadership, support, and modeling from teachers, administrators, and the community/parents. (Using Technology to Personalize Learning and Assess Students in Real-Time, Darrell M. West) The uses of technology in assessment of students can be separated into: technology s a tool of assessment; technology to assess learning. Technology as a tool of assessment is found fairly commonly in UK universities.By this, is meant the use of a technological facility to aid the process of assessment. Asking students, for example, to make a short video film to illustrate the flow of people through various routes in a National Park, and then viewing and grading it, would be using video as a tool of assessment. This could have been undertaken by setting students an essay question or asking them to make an oral presentation. Technology is used as a tool of assessment for a variety of reasons – it may prove ore efficient to watch 15 ten-minute videos than 15 ten-minute oral presentations.It may be that students learn a new range of skills and gain valuable experience from making the video, or that certain skills can be assessed more effectively. Whatever the reason, it is becoming increasingly common to use a range of technologies to supplement or replace traditional paper and pencil tests. Using technology to assess involves the use of technology to assign marks to an essay, practical or project. (Using Technology to Assess Student Learning 1 Joanna Bull)

The Yellow Wallpaper By John Steinbeck - 1722 Words

â€Å"The Yellow Wallpaper† follows the story of the narrator and her physician husband, John, who move to a colonial mansion shortly after the birth of their newborn baby in order to help his wife recover from hysteria and different forms of depression more than likely linked to postpartum depression caused by the recent birth. â€Å"The Yellow Wallpaper† is about the progress to insanity and freedom. This story also shows how people tackle and deal with personal obstacles differently. Everyone deals with their personal obstacles in different ways; some people take longer and some people even ignore the trouble itself. â€Å"The Yellow Wallpaper† is a perfect example because there are several different obstacles throughout the story. The narrator, John†¦show more content†¦Firstly, John, tends to partially solve his problems, then gravitates towards ignoring them, swiping them under the rug or even running from them. For example, when the narrator asks , Why the house had stood so long untenanted,† (647) John just laughs at his wife instead of answering her and doesn t stress her question which proves that he’s just letting it go and isn t going to do anything about it like he does several times during the text. Not only does John ignore his problems, but he also scoffs openly at any talk.† (652). This means that he doesn’t want to talk about his problems and he would prefer to keep things bottled up then to express how he is really feeling or what s going on. John also proves that he chooses to run from the majority of his problems and his most important problem being his wife. The narrator says that he is also always going into town for more serious cases† (650). This shows that he is avoiding confrontation and is finding excuses in which to deal with his problems. John also avoids his problems literally, by not addressing his wife by her real name and instead by calling her names like my bless ed little goose.† (649), and by saying cute lines like bless her little heart† (652). These names and lines make it so that he doesn’t have to answer her question honestly because he justified it with something kind distracting her from her original point. As it is clear, John chooses a more demeaning and